Powerade Performance Challenge promo video

Our brief was to create a series of authentic videos with different New Zealand sporting legends, challenging members of the public to take on their Powerade Performance Challenge.

Creative

Working with members of the Black Caps, members of the All Blacks and Steven Adams, we created a series of short videos for this social campaign. We filmed them demonstrating their own talents, then they each put the challenge out there for people to try and replicate.